Mission control, we have visual: one astronaut, a magenta nebula and a lot of floating fruit.
New Holland Juice Boost has a new look. New Holland Brewing of Holland, Michigan, has a 2026 12 oz. can label for Juice Boost Space Machine Fruit Fusion Hazy IPA, according to MyBeerBuzz. MyBeerBuzz published the art with the credit “Images Courtesy of New Holland Brewing.”
New Holland Juice Boost: the flight specs
- Full name: Juice Boost Space Machine Fruit Fusion Hazy IPA
- ABV: 6.5%
- Fruit: tangerine and passionfruit
- Hops: Galaxy and Citra
- Package: 12 oz. can; natural flavor added
- Availability: year-round, per New Holland’s product info as reported by MyBeerBuzz
According to MyBeerBuzz, New Holland says the tangerine and passionfruit balance “tangy citrus character and sweetness.” The can puts a big illustrated astronaut front and center, framed by red and magenta with fruit drifting past the helmet. It’s the most cosmic packaging this Bureau has reviewed without a launch license.
From the Bureau’s tasting module, here’s how the brief reads: Galaxy hops (a fitting name for this mission), Citra for citrus thrust, and passionfruit bringing the tropical part of the trip. On paper, New Holland Juice Boost is a hazy IPA with juice and fins. Whether the glass lives up to the label is something only a landing party can confirm.
New can or new beer?
Probably just the can. MyBeerBuzz says the new label appears to be a packaging and naming update for the existing Juice Boost Space Machine, not a different recipe. The ABV stays at 6.5%. So if you’ve had it before, don’t expect a new orbit. No distribution or regional availability has been announced yet.
New Holland Juice Boost joins a Space Machine fleet that MyBeerBuzz says already includes Tangerine, Peach and Uber Space Machine. Check New Holland Brewing for where to find it.
Transmission ends. Houston, we have a hazy.
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