The jig is up, the news is out. Oh Mama is finally here!
Oh Mama is a Traditional Golden American Lager brewed for the Steel City, a collaboration between Voodoo Brewery (@voodoobrewery) and Styx (@Styxtheband). It is available at the Voodoo Brewing main location and all franchise locations as well. Oh Mama weighs in at 6% ABV.
The inspiration for the name and artwork comes from the Styx hit song “Renegade” which is regularly played at Heinz Field (@heinzfield) as an anthem for the Pittsburgh Steelers defense (@Steelers) during the 3rd quarter. The track is on a QR code printed on the can.
“Hello Friends! We are excited to announce that STYX, in partnership with Voodoo Brewing Co., is bringing our Oh Mama beer to a frosty mug near you. We think you’re gonna love it as much as we do. Cheers!!!,” said STYX’s Tommy Shaw.
STYX’s James “JY” Young said: “As we have our tradition with ‘Renegade’ and the Steelers, we are excited to announce our Oh Mama beer. We look forward to bringing a part of Steeler tradition to our fans that they can enjoy from home.”“Voodoo Brewing Co. has always had a strong connection to music, not only playing it for our beers as they ferment, but also in most of the beer brands we’ve created and our good vibes Beer Festival,” said Voodoo CEO Matteo Rachocki. “When approached by Tommy and his team about a beer, we jumped at the opportunity to collaborate on something authentic to Pittsburgh, while also paying homage to a legendary rock band! We couldn’t be happier with the result, and we’re stoked to share this amazing product, not only on a national scale, but specifically through our local Pittsburgh market and our mutual connection with the city and its sports teams.”
https://www.voodoobrewery.com/ohmama
If you live in Pennsylvania, Washington, DC or Ohio, home delivery is available here: https://voodoo-beer-delivery.square.site
TAVOUR pre-order instructions:
Now is your chance to get in line to receive a push notification when the beer goes live on the Tavour (@tavour) app. Instructions below:
To get access to this beer on the Tavour craft beer delivery app, enter the code “renegade” on the promos page of the app before the beer goes live!
Steps:
1. Download or open the Tavour app for iOS or Android
2. Enter code “renegade” during signup OR on the promos page (found under settings)
3. Make sure notifications are turned on in the app and on your device
4. Receive a push notification to purchase Oh Mama when it’s available!
*Only those who enter the code “renegade” before Tavour shares the beer will get access to purchase.
Terry Bunch
