schlafly

Schlafly Beer Partners With Craftroads Beverage

SCHLAFLY BEER PARTNERS WITH CRAFTROADS BEVERAGE TO RELAUNCH DISTRIBUTION IN INDIANA
The original independent craft brewery in St. Louis expands its distribution footprint with Indianapolis-based craft beverage distributor in May

Schlafly Beer, St. Louis’ original independent craft brewery,  announces a partnership with Indianapolis-based Craftroads Beverage to re-establish Schlafly’s footprint across Indiana beginning in May. The partnership allows Schlafly Beer to further expand its availability in the Midwest with distribution throughout the 92 counties in Indiana. Schlafly is now available in 16 states, primarily the states surrounding Missouri as well as the East Coast. See here for Schlafly’s distribution footprint.

“Craftroads Beverage is a well-respected craft beer provider, and we’re confident in their ability to bring Schlafly Beer to consumers in Indiana,” said CEO Fran Caradonna. “We’re excited for the opportunity to relaunch Schlafly in Indiana and sell great beer together.”

Craftroads Beverage has more than 60 years of experience in Indiana’s brewing industry, focusing on beer quality, draft education and brewing collaborations. Schlafly Beer is the pioneer of craft beer in St. Louis, and the brewing team continues to find ways to innovate their craft. The historic downtown Tap Room was the first craft brewery to open in the city since Prohibition. Along with the  Schlafly Bottleworks and Bankside locations, the brewpubs receive over half-a-million visitors each year, making Schlafly Beer a destination brewery in the Midwest. 

Schlafly Beer produces roughly 30,000 barrels per year with year-round true-to-style offerings, such as the English Pale Ale and IPA to specialty beers like the award-winning Pumpkin Ale and Coffee Stout. Schlafly also hosts several destination-worthy events throughout the year such as the Schlafly Stout & Oyster Festival in March, one of the largest oyster festivals in the Midwest.  

“Schlafly has an impressive 30-year track record of brewing quality beer, said Craftroads Beverage General Manager Bill Jackson. “It is an honor for Craftroads Beverage to be representing Schlafly in Indiana.”

Schlafly’s complete portfolio is available for purchase in Craftroads’ distribution network. For more on Schlafly Beer’s distribution and products, visit www.schlafly.com.

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