Modelo is a beer known for its tenacious Fighting Spirit and for the 2021-2022 NBA Season, is proud to be partnering with the Atlanta Hawks, Hoop Dream Studios, and local Atlanta artist, Muhammad Yungai, to design a one-of-a-kind hoop art collection inspired by Atlanta’s basketball and art communities. The hoops have been thoughtfully designed to reflect and celebrate the perseverance, determination and dedication found in this community. Whether on the court or within the murals that paint this beautiful city with vibrant color, the Fighting Spirit of Modelo and the Atlanta Hawks shines through.
The hoop collection will consist of three one-of-a-kind full-size hoops that will be used in a variety of ways across the program. One will be displayed as part of the collaboration with Muhammad Yungai. Yungai, a self-taught artist and leader in his community, creates impactful art with the Fighting Spirit of his community at the center of his work. On October 21st, 2021, the uniquely crafted hoops will be unveiled in the heart of Atlanta as part of a live mural painting exhibition by Yungai as a celebration for fans to kick off the Atlanta Hawks season!
We invite you to join the event taking place at 515 Flat Shoals Avenue in Atlanta, open to those 21+ from 12:00 – 7:30 p.m. The art-centric, basketball court inspired mural will remain installed through March 2022 in the East Atlanta Village.
The second full-size Modelo x Hawks hoop will be made available for consumers to win. The Modelo x Atlanta Hawks Hoops sweepstakes will run from October 21, 2021 through March 30, 2022 and will award one lucky grand prize winner with the last of these limited-edition hoops. For more information about the collection, and to be entered for a chance to win a full-size hoop, check out http://www.modelohoops.com. The third and final Modelo x Hawks hoop will be on display in the Modelo branded bar inside the award-winning State Farm Arena.
