PLAY HARD, a new line of premium vodka seltzers combining sophisticated flavors and the iconic Playboy brand, is excited to announce its expansion to the Illinois market. PLAY HARD, Playboy Spirits’ entry into the global ready-to-drink (RTD) market, connects with Playboy’s fashion-forward Gen Z and Millennial following. PLAY HARD prominently features an original pop art “Bunny Head”…
Prepare your taste buds for a delightful burst of flavor as NÜTRL Vodka Seltzer, the #2 spirits-based seltzer in the market, unveils its latest innovation: NÜTRL Orange. Just in time for the scorching summer days, NÜTRL Orange combines vodka, seltzer, and real orange juice to create a tasty and convenient alternative to your traditional cocktail…
Good Dogg Beverage, a purpose-driven company that launched its premium hard seltzer in the fall of 2021, announced that it has secured agreements with distributors covering three New England states and is opening a regional office in Cranston, Rhode Island. The expanding list of companies that will distribute Good Dogg Beverage’s products starting in May of 2022…
Casalú, a rum based hard seltzer focused on delivering a feeling of home and heritage, while inviting others to share Latino culture, is set to launch across Miami later this month. Made with dark aged rum, 5.9% abv./vol, Casalú will be available with an SRP of $12.99 per 4-pack of 12oz cans. Crisp and balanced with the perfect…
If you thought seltzer flavors couldn’t get any wilder, Wild Basin Hard Seltzer has news for you: the Colorado-based seltzer company has launched its new Tea Mix Pack, a variety 12-pack including four new seltzers with unprecedented flavor combinations. Made with real tea and blended with natural fruit flavors, the Wild Basin Tea Pack is now on shelves nationwide.
SONIC Hard Seltzer, a rising fan-favorite, announced the continued expansion of its eight hard seltzer offerings into new states: Alabama, Colorado, Connecticut, Georgia, Iowa, Idaho, Illinois, Indiana, Kentucky, Louisiana, Massachusetts, Michigan, Mississippi, Montana, North Carolina, New Mexico, Nevada, Ohio, Tennessee, Virginia, and West Virginia. Additionally, Missouri residents are now able to get their hands on SONIC Hard Seltzer in St. Louis. Previously only available in seven markets, brand fans and consumers across these states will have the opportunity…
Two Texas craft breweries have decided to join forces in order to become one of the largest craft brewers in the region. AquaBrew, the maker of Swine Dive IPA, and ShotGun Seltzer, Texas’ first craft seltzer, are announcing that they have reached an agreement to merge, creating an opportunity for both brewers to capitalize on…
CT7 Mexican Sweet Hard Seltzer known in Guadalajara, Mexico for its sweet yet crisp clean taste with a blast of lime flavor announced today that it will enter the USA market by being part of the first-ever all Latin music room at the iconic Drake Hotel in Chicago, IL on New Year’s Eve night! The night will be headlined by CT7 brand ambassador…
Wynk™ THC & Seltzer is now available in Maine for “canna-curious” folks looking for the low-key, chill vibe that can be achieved with a microdosed 1:1 ratio of THC and CBD. In all-natural flavors like Juicy Mango, Lime Twist and Black Cherry Fizz, each 8.4-ounce can of Wynk has zero calories and promises a light, relaxing buzz…
Today, the independent, family-owned brewers of the iconic Shiner Bock Beer, announce the release of Tall ‘Tails, a mixed 12-pack of all-natural, cocktail-inspired hard seltzers. Each flavor, Ruby Red Paloma, Watermelon Margarita, Texas Mule and Mexican Martini, riffs on a classic Texan favorite. Since its founding in 1909, every drop of Shiner is proudly brewed…
SONIC Hard Seltzer has announced the expansion of its hard seltzer into six new markets: Texas, Kansas, Arkansas, Nebraska, Missouri and Arizona. This growing market availability builds on consumer excitement for SONIC Hard Seltzer, which was previously only located in Oklahoma. Available on shelves at local retailers, SONIC Hard Seltzer is offered in new slim cans to give seltzer aficionados a true…
A new study of U.S. hard seltzer drinkers revealed growth opportunities still remain for the alcoholic beverage industry’s trendiest category. Veylinx, a consumer insights platform that uses behavioral research to predict purchasing habits, studied eight hard seltzer brands (AriZona SunRise, Bon V!V, Bud Light, Corona, Smirnoff, Topo Chico, Truly, and White Claw) and eight added benefits to…
Award-winning 8th Wonder Brewery has unveiled the first two herbal seltzers in Texas. Handcrafted in Houston, and CBD Wonder Water are non-alcoholic, zero-calorie, reverse-osmosis sparkling waters featuring hemp-derived, natural herbal ingredients. The pioneering beverages are the first Delta-8 tetrahydrocannabinol (THC) and cannabidiol (CBD) seltzers in Texas, and number among the first of their kind in…
If anyone had a good year in 2020, it was Hard Seltzer makers. In the past year alone, the thirst-quenching, low calorie drink category added a staggering $2.8 billion to the beer market, according to Anna Nadasdy, Director of Customer Success at Fintech, in a recent Brewers Association collab hour. Many of the country’s top-rated…
Lone Star Brewing is excited to announce Lone Star Agave Seltzers, refreshing hard seltzers inspired by beloved Texas ingredients and local taste profiles. The new beverages will be available in stores throughout Texas in two flavors, Agave Lime and Agave Watermelon, starting in April of this year. The refreshing beverages are made with Texans in…
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