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Sierra Nevada Brewing Co. Launches Doing Big Things: A Music Benefit Series

Sierra Nevada Brewing Co. Launches Doing Big Things: A Music Benefit Series

Sierra Nevada Brewing Co. announced today the second season of Doing Big Things: A Music Benefit Series, in partnership with COLLiDE Agency. The series shines a light on musicians who are doing big things to make a difference in their communities, and aligns with Sierra Nevada’s long-time passion for music and community.

With a nod to the 2021 new release of Big Little Thing Imperial IPA, Sierra Nevada and its Little Things craft beer family is proud to celebrate the music communities in Sacramento, Oakland, San Diego, Minneapolis, Austin and Athens in this DIY mini-documentary series. Each film will also be celebrated with a corresponding live stream performance on Sierra Nevada’s Instagram, commemorative posters by local illustrators, and donations to each artist’s chosen local charity.

Fans can learn more about the series, donate to artist-selected charities and view the films and performances at DoingBigThings.beer.

The schedule is as follows:

  • July 12 Fantastic Negrito premiere
  • July 14 Fantastic Negrito live stream performance
  • July 26 Mobley premiere
  • July 30 Mobley live stream performance
  • August 2 The Mattson 2 premiere
  • August 4 The Mattson 2 live stream performance
  • August 9 The Futurebirds premiere
  • August 11 The Futurebirds live stream performance
  • August 16 Gully Boys premiere
  • August 18 Gully Boys live stream performance
  • TBC Rituals Of Mine premiere
  • TBC Rituals Of Mine live stream performance

Sierra Nevada Doing Big Things |

Raymond

Raymond Melendez is a multi-talented aficionado of all things entertainment. As the force behind sdmetal.com, MovieFloss, and BeerAlien, he dives into the worlds of heavy metal, film, and craft beer with equal enthusiasm. With his finger on the pulse of these industries, Raymond shares his insights, reviews, and discoveries, making him a go-to source for fans and enthusiasts alike.

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