The independent, family-owned K. Spoetzl Brewery is reviving a piece of Texas brewing history with the return of Texas Special beer. Originally brewed in 1933 to celebrate the repeal of Prohibition, Texas Special remained a local favorite until the 1960s, when large-scale domestic brewers made small-scale production unsustainable. Now, this smooth, easy-drinking beer is back and better than ever—crafted with nearly a century of brewing excellence at an affordable price. Texans can enjoy it on draft now, with cans and packs rolling out statewide on March 2, just in time for Texas Independence Day.
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Introducing Texas Special Light
Alongside the return of Texas Special, K. Spoetzl Brewery is launching Texas Special Light, a lighter, refreshing take on the classic Texan brew. Both beers are brewed in Shiner, TX, using high-quality ingredients like artesian well waterand premium grains to deliver an authentic, smooth taste.
The Beers: Classic & Light
Texas Special (4.4% ABV | 12 IBU) – This American-style lager boasts a crisp, refreshing taste with a smooth, easy finish. It features subtle malt sweetness, hints of grain and fresh bread, and a delicate floral hop aroma. With a clean, bright body and moderate carbonation, Texas Special pairs best with Texas-style smoked brisket, ribs, and sausage.
Texas Special Light (4.0% ABV | 8.6 IBU) – A refined light lager version of the original, this beer delivers a delicate aroma of sweet malt and subtle hops. Its clean, crisp profile is complemented by soft malt undertones and a hint of hop bitterness for a smooth, refreshing finish. With only 98 calories, Texas Special Light is ideal for those who prefer a lighter beer. It pairs perfectly with Texas-style BBQ chicken and Gulf seafood.
Brewing Tradition Meets Modern Texas Spirit
“We’re proud to bring back this iconic beer, along with its lighter counterpart, for a new generation,” says Nick Weiland, Director of Marketing at K. Spoetzl Brewery. “Texas Special and Texas Special Light perfectly embody the spirit of Texas pride and craftsmanship. These beers are made for those who appreciate life’s simple joys and good, honest drinking.”
A Fresh Look for a Classic Brew
With its return, Texas Special has undergone a modern redesign while staying true to its roots. The updated typography highlights ‘Texas’ more prominently, and a star badge now marks the brewery’s hometown. The new cans reflect the brewery’s commitment to quality, heritage, and Texan pride.
Where to Find Texas Special
Texans can grab a 12-pack of 12 oz. cans for $13.99, available exclusively across Texas. Whether you’re a longtime fan or a new convert, Texas Special and Texas Special Light are ready to become your go-to brews for celebrating Texas traditions, good food, and great company.
Cheers to Texas heritage, great beer, and the return of a true Lone Star classic!
