Mash & Mallow, a new craft whiskey brand, has just launched its debut whiskey, offering a delightful blend of rich chocolate, toasted marshmallow, and graham cracker flavors for a true s’mores-inspired experience. Crafted by the renowned Kentucky Bourbon Hall of Fame Whiskey Maker, Kaveh Zamanian, in collaboration with Pernod Ricard, this premium whiskey captures the essence of the great outdoors and the cozy nights by the fire with a smooth, smoky finish, perfect for upcoming crisp autumn evenings.
Mash & Mallow whiskey boasts a smoky aroma and a harmonious fusion of flavors, including graham cracker, chocolate, roasted marshmallow, and sweet confectionery sugar. On the palate, it maintains a robust whiskey character with a subtly smoky wood-oak finish. The mash bill comprises 97% corn whiskey and 3% rye whiskey, complemented by additional flavors.
“Today’s whiskey drinkers continue to embrace non-traditional and classic culinary recipes in spirits. Mash & Mallow is a bold, simple and irreverent whiskey with the nostalgic smack of s’mores toasted by the fire,” said Zamanian. “I wanted to create a smooth whiskey that is so good you’ll take it with you anytime adventure calls – from your local bar to an adventure in the great outdoors. I am excited to finally share Mash & Mallow and hope to continue inspiring a new generation of thrill-seekers through unexplored flavors.”
This release marks the second collaboration between Zamanian and Pernod Ricard, following the successful launch of Mary Dowling Whiskey Company’s distinctive whiskey lineup in August, featuring Tequila Barrel and Double Oak Barrel expressions.
Mash & Mallow is supported in the U.S. market by Castle Brands and is available for purchase at select retailers in CA, CO, FL, GA, IL, KY, LA, MA, MD, MI, NJ, NY, SC, TX, WA, and WI. The 750ml bottle retails for $32.99 with an ABV of 35% (70 proof). Purchasers must be 21 years or older. For more details about Mash & Mallow, visit www.mashandmallow.com or follow them on social media.