Beer Alien
Featured News

Eastside Distilling Announces Gold Sponsorship of the 40th Annual Hood To Coast Relay in Oregon

Eastside Distilling Announces Gold Sponsorship of the 40th Annual Hood To Coast Relay in Oregon

Eastside Distilling, Inc. (NASDAQ: EAST) (“Eastside” or the “Company”), a consumer-focused beverage company that builds craft inspired experiential brands and high-quality artisan products around premium spirits and ready-to-drink “RTD” craft cocktails, announced that it is the exclusive distilled and craft spirits partner for the 2022 Providence Cancer Institute Hood To Coast and Portland To Coast Relays. The 40th annual Hood To Coast, presented by Nike, will begin on August 26, 2022 and end on August 27, 2022.

In addition to the main relay events in August, Eastside Distilling will have a presence at all Hood To Coast Race Series events throughout the year, which includes the following one-day relays and road races: Leprechaun Dash (March 19), Cape Lookout Relay (April 30), Seabrook Relay (June 4), Windy River Relay (July 23), High Desert Relay (October 1), and Turkey Trot (November 23).

“Eastside Distilling is excited to support the Mother of All Relays as a Sustainability Sponsor in addition to our Gold Level sponsorship,” said Janet Oak, Chief Brand Officer. “We are proud to partner with a Certified B Corporation, and will be working with the Hood To Coast team to create new sustainability efforts during this year’s event.”

Near the finish line in Seaside, Oregon, relay participants can enjoy tastings of the distillery’s Portland Potato Vodka, made with pure water sourced from Mt. Hood, at the Eastside Bar inside the Spirits Garden. Specialty cocktails made with Portland Potato Vodka will also be offered at local bars and restaurants along the race routes.

Hood & Portland To Coast is the largest running and walking relay race in the world. Teams start at the peak of Oregon’s iconic Mt. Hood and end at the shores of the Pacific Ocean. The 197-mile (or 130 from Portland) event attracts participants from all 50 states and more than 40 countries annually.

This year, Hood to Coast celebrates its 40th anniversary, having completely sold out for the past 30 straight years. For more information, please visit https://hoodtocoast.com/htc-ptc/.

Terry Bunch

Co founder of BeerAlien.com and Editor/Owner of MetalLife.com

Untappd: metallife

Leave a Reply