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Baileys Partners With Ian Charms To Introduce An Exclusive St. Patrick’s Day Collab

Baileys Partners With Ian Charms To Introduce An Exclusive St. Patrick’s Day Collab

St. Patrick’s Day is now only a short leap away as we gear up to celebrate the Emerald Isle. With the turn of the season comes an invitation to swap out your drab winter wardrobe for brighter spring hues because this just in – green is the new black. This St. Patrick’s Day, Baileys Original Irish Cream Liqueur is partnering with celebrity-loved jewelry brand Ian Charms to release an exclusive charm collaboration that will make the ultimate fashion statement for the holiday. The two iconic brands are celebrating their Irish roots with a limited-edition Baileys x Ian Charms Necklace & Cocktail Charms Set to make sure both you and your cocktail have the perfect touch of green for your celebrations.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9254051-baileys-ian-charms-st-patricks-day-collab/

“Baileys has been a beloved treat in my family for generations and it’s exciting to finally be partnering with a brand that lets me celebrate my Irish heritage,” said Lisa Sahakian, Founder and CEO of Ian Charms. “Designing this charm set was incredibly fun and we’re thrilled to be offering our customers something truly unique to celebrate St. Patrick’s Day with.”

The Baileys x Ian Charms Necklace & Cocktail Charms Set includes two distinct pieces – a necklace to complement any outfit and a cocktail charm to adorn onto the stem or rim of your cocktail glass. The design features an eccentric combination of handmade charms, beads and pearls inspired by Baileys Original Irish Cream Liqueur’s unapologetically delicious ingredients and cocktails. The one-of-a-kind charm set also pulls elements from the limited-time-offering Baileys Vanilla Mint Shake Irish Cream Liqueur as well as quintessential Irish emblems, making this set the perfect accessory for your St. Patrick’s Day celebrations.

“We are delighted to be releasing this limited-edition collaboration with a beloved brand like Ian Charms to give adults a new way to indulge in St. Patrick’s Day celebrations,” said Camille Hemming, Senior Brand Manager of Baileys & Liqueurs, DIAGEO North America. “Between the classic Baileys Original Irish Cream Liqueur or the green-themed Baileys Vanilla Mint Shake that’s making a return for the holiday, we hope to offer more ways than one to toast to our brands’ Irish roots.”

“This exclusive drop marks Baileys’ second piece of Treat Couture, fashion-forward collaborations that inspire adults to indulge in unique wearable creations. To celebrate the indulgence of fashion in the lead up to St. Patrick’s Day, treat yourself to a signature cocktail featuring beloved Baileys Original Irish Cream Liqueur and minty green limited-time-offering Baileys Vanilla Mint Shake Irish Cream Liqueur.”

BAILEYS ESPRESSO MARTINI
Ingredients:

  • 1.5 oz Baileys Original Irish Cream
  • 0.75 oz espresso
  • 0.75oz Ketel One Vodka
  • Coffee Beans, to garnish

Method:

  • Fill shaker with ice
  • Add all ingredients and shake
  • Strain into a cocktail glass
  • Garnish with coffee beans

VANILLA MINT MARTINI 
Ingredients:

  • 2 oz Vanilla Mint Shake
  • 0.5 oz Fernet Branca Menta
  • 3-4 dashes Absinthe

Method:

  • Shake with 1 ice cube for dilution
  • Strain into cocktail glass
  • Garnish with grated chocolate + mint sprig

The limited-edition Baileys x Ian Charms Necklace & Cocktail Charms Set is available exclusively on IanCharms.com while supplies last. Ian Charms is a female-owned, handmade jewelry company based in LA that has amassed a loyal fan base of celebrities and consumers alike. Ian Charms will donate all proceeds from the charm set sales to CurePSP, and Baileys will match the amount with a donation to the National Association of Women Business Owners (NAWBO), a non-profit educational foundation supporting emerging and established women entrepreneurs.

Baileys encourages consumers of legal drinking age to treat themselves responsibly this season. For more information, please visit www.BAILEYS.com.

 

Terry Bunch

Co founder of BeerAlien.com and Editor/Owner of MetalLife.com

Untappd: metallife

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