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Tag: Bacardi

Bacardi Acquires ILEGAL Mezcal
Major Brands

Bacardi Acquires ILEGAL Mezcal

Bacardi Limited, the largest privately held international spirits company in the world, announced today the completion of a transaction that makes the family-owned company the sole owner of ILEGAL Mezcal®, a leading super premium artisanal mezcal. The transaction follows a successful relationship in which Bacardi partnered with ILEGAL since 2015. The super-premium plus mezcal category is…

Bacardi Rum Celebrates 1,000th Award Milestone
FeaturedNewsRum

Bacardi Rum Celebrates 1,000th Award Milestone

As BACARDÍ® Rum celebrated its 160th anniversary since launching on February 4, 1862, the world’s most awarded rum has crossed yet another important milestone by receiving its 1000th award for quality, flavor and category innovation. The milestone collection of prestigious global awards, won by BACARDÍ at various spirit competitions for more than a century, are a testament…

Step Into The World Of GREY GOOSE® Essences
Wines & SpiritsRum

Step Into The World Of GREY GOOSE® Essences

GREY GOOSE Essences, the all-new line of vodkas infused with real fruit and botanical essences, today unveiled its first campaign film. Debuting April 25th, during the pre-show for Hollywood’s biggest night in film, the 60-second story follows a character who finds herself immersed in a natural world through an encounter with a playful, botanical alter-ego. The…