YuenglingPottsville, PA, August 1, 2016 – D.G. Yuengling & Son, Inc., America’s Oldest Brewery, starts rolling out in Louisiana this week. 

D.G. Yuengling & Son, Inc. is a fifth generation, American owned and family operated company that started in Pottsville, PA in 1829. 

“As America’s Oldest Brewery, we’re excited and proud to have the opportunity to expand into Louisiana.” said Richard “Dick” Yuengling, President & Owner of D.G. Yuengling & Son, Inc. “Our continued success and growth is a tribute to our loyal fans and supporters, as well as the hard work and dedication of our employees and wholesalers.”

Louisiana is the nineteenth state to distribute Yuengling products and will be rolling out with its three core brands:  

  • Yuengling Traditional Lager: a rich amber lager with well-balanced taste and distinct character, this flagship beer delivers the quality and taste that rivals any craft beer today at an affordable price;  
  • Yuengling Light Lager: a 99 calorie offering with the full-bodied, gratifying flavor akin to the flagship Traditional Lager;  
  • Yuengling Black & Tan: a satisfyingly smooth blend of dark-brewed Porter and a regional favorite, Premium beer. 

America’s Oldest Brewery additionally brews a year-round craft-centric portfolio, the Brewer’s Collection, which includes its seasonal offerings and two Heritage Brands, Lord Chesterfield Ale and Dark-Brewed Porter, both brewed since 1829.  Louisiana will see Yuengling’s seasonal portfolio soon after the state’s initial roll out. This portfolio includes Summer WheatOktoberfest and IPL.

Yuengling is proud to announce their four wholesaler partners chosen to distribute the Yuengling portfolio in Louisiana: Crescent Crown Distributing, Eagle Distributing, Choice Brands Inc., and Venture Marketing.


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