It’s March! Let the Madness begin!! We know you humans are very excited to enjoy some of your favorite craft beer while you cheer on your favorite teams and mourn your already destroyed brackets. But there is good news! The madness will continue with Untappd’s brewery bracket challenge! Dubbed ‘A beer companion to that other bracket’, Untappd’s Brewery Challenge will pit America’s top breweries against each other in a March Madness style tourney!
Untappd, the free beer discovery mobile app, has fundamentally changed the beer drinking community. With hundreds of beer reviews written by users, Untappd appeals to both craft beer aficionados and beginners alike. Untappd also lets you check into whatever brewery or bar you are at and helps you find new local one to check out! The app has just passed the 3 million user mark and recently merged with the popular beer and wine app Next Glass.
Untappd’s tournament will be running in tandem with the NCCAA tournament, with a similar bracket style layout. Regional breweries will be competing against each in with the winning brewery advancing to the next round to play another day! Breweries will compete on the basis on which receives the most unique check-ins. We are keeping our eyes out for San Diego power house breweries such as Ballast Point coming out of the South, Green Flash and AleSmith in the Eastern region and Stone in the Midwest.
So what are you waiting for humans? Get out there and rep your favorite brewery! Only one can be the Champ! Cheers! You can download a copy and create your own bracket here: bracket-PDF.
For more information about Untappd, please visit their:
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Be sure to follow us on Social Media as we invade more breweries and discover more awesome craft beers from all over the world! Cheers humans!