Rock Bottom Restaurant & Brewery, a national casual dining restaurant known for its distinctive selection of micro-brewed and specialty beers, announced today it has partnered with the National Honey Board for the return of its popular Summer Honey Ale. Now through August 2, guests can visit their local Rock Bottom to enjoy the golden-colored ale, which is brewed in-house and made with locally sourced honey for a smooth middle and crisp refreshing finish.
“With summer upon us, our guests want to enjoy items that match the sweetness of the season, and our deliciously light Summer Honey Ale is the perfect addition to summertime fun,” said Stan Frankenthaler, chief officer of food, beverage and strategic supply for CraftWorks Restaurants & Breweries, Inc. “Delivering unique and creative beers brewed in-house is a huge part of our brand culture, and we’re thrilled to once again provide our guests with an outstanding seasonal ale.”
Honey was recently named the 2015 Flavor of the Year by international flavor innovator, Firmenich. As part of the promotion, each restaurant will be hosting tapping parties to celebrate the kick off and welcome guests to stop by their local Rock Bottom to enjoy a taste of Summer Honey Ale.
The restaurant has also announced the launch of its brand-new Rock Rewards Challenge, exclusively for Rock Rewards members. Now through July 12, registered guests can earn a Summer Honey vintage t-shirt by visiting participating Rock Bottom locations and drinking 10 beers over a three-week period. Guests are encouraged to sign up for Rock Rewards by visiting rockbottom.com/rock-awards prior to coming in to take advantage of this deal.
For additional details about Rock Bottom Restaurant and Brewery, please visit www.rockbottom.com.