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Is standing in line on Black Friday for another TV actually worth it? Let’s be honest, Black Friday can be a bigger pain than the deals are worth. Why go through it? Avoid the stress that Black Friday has become and dip down to the Keg N Bottle in San Diego to snag some variants of Goose Island Bourbon County Brand Stout (BCBS). Plus, a beer sounds good after punched out over the last HDMI cable.

Goose Island BCBS has become a commodity among beer enthusiasts. Considered one of the greatest beers to be brewed, beer fans seize any opportunity they can to taste the dark elixir. In response, Goose Island has spent the past few Black Fridays holding release and tasting events for BCBS. Thousands around the country flock to their nearest event to ensure their chance at BCBS. In San Diego, hundreds are anticipated to wait outside Keg N Bottle for a chance to grab BCBS and other variants of it like Coffee, Regal Rye, and Barley wine among many others.

This sounds like yet another Black Friday line, but do not worry. Goose Island has goodies set up for the first 200 beer fans to show up. The event opens at 9:00 am, but it may be best to arrive 8:00 am to play it safe. Ultimately, waiting in a line with jolly and eager beer fans sounds better than waiting in a line with people who will most likely resort to aggression to grab that last Minions stuffed animal.  

Goose Island’s Black Friday events are one of the few chances to snag a chance at one of the beers that set a path for barrel-aged beers. Avoid another stressful Black Friday at the mall and instead grab an amazing Stout. It is better for the soul.

When: Friday November 27, 2015. Doors open 9:00 am

Where: Ken N Bottle – 6060 El Cajon Blvd. San Diego, CA 92115

About BCBS Black Friday Releases

This is the sixth year Goose Island is releasing Bourbon County Brands on Black Friday to the public. In 2015, at the release event in Chicago, more than 700 people lined up to experience the Bourbon County phenomena firsthand. In 2015, with special Black Friday events in additional cities featuring unique collaborations with local artisans from coffee roasters to donut makers, the company expects for attendance to be at an all-time high.
About Grit & Grain

Goose Island’s nine part Grit & Grain video series takes you through every detail of our iconic and highly coveted Bourbon County Brand Stout. From the loggers who provide lumber for each bourbon barrel stave, to the distillers themselves, this series will reveal a unique cast of characters and locations while informing viewers on what it really takes to get Bourbon County Brand Stout fully prepared for Black Friday.
About Goose Island

Founded in Chicago in 1988, Goose Island is one of the most successful craft breweries in the Midwest and produces some of the most popular, and award winning, beers in the U.S. Since 1989, Goose Island beers have won a variety of awards at acclaimed beer events including the World Beer Championships, World Beer Cup, European Beer Star, World Expo of Beer and the Great American Beer Festival (GABF). For more information, visit


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